The United States Involvement During The Civil War

In the year of 1898, Spain declared war on the United States. The U.S. prime objective was for the true Cuban independence. In pursuing such goal, the string of conflicts began with the inhumane treatment of Cuban civilians in concentration camps by the Spanish, ‘yellow journalism,† and the sinking of the U.S.S. Maine. The United States involvement in the war was a combination of all of these factors; however, the most influential factor was the sinking of the U.S.S. Maine. The outrage of American citizens advanced throughout the country. Ultimately, the firm perception of a deliberate attack on the Maine pressured the United States into the war. Without a clear rationale, the American public compelled the United States to avenge the Maine. After a short four-month war, United States won the war and emerged as a dominant force in the world. The Spanish-American war centers around many contributing elements. The first of these events was the reconcentration policy. General Weyler was put in charge to stop Cuban rebels from expanding. Such policy â€Å"was intended to protect the noncombatant peasantry of the island, but his sole object was to compel them to put themselves wholly in the power of the Spanish officials† (White). The policy forced all rural district civilians to move into cities and towns that were still under Weyler’s control. Moreover, Weyler concluded that this would prevent civilians from assisting rebels with information or food. He enforced the concentrationShow MoreRelatedPresident John F. Kennedy : A War On Poverty And The So Called Great Society1021 Words   |  5 PagesKennedy announced his New Frontier domestic program. During his presidency, he was not able to implement his promises successfully. â€Å"Without a clear Democratic majority in Congress he was unable to increase feder al aid to education, provide health insurance for the aged, create a cabinet-level department of urban affairs, or expand civil rights† (Tindall and Shi 1050). His successor Johnson, committed to New Deal Democratic Liberalism, launched a War on Poverty and the so-called Great Society, a largeRead MoreA Brief Note On The American Civil War1375 Words   |  6 PagesCommunity College European Involvement in the Civil War Jillisa Halverson History 151 Instructor: Dan Anderson December 5, 2015 The American Civil War represents a significant period in United States history. In this essay we will explore foreign involvement in the Civil War. We will specifically look at the roles of France and Great Britain played and how they used military positioning in Canada and off the US coast to affect the war. Finally, we will look at which foreignRead MoreU.s. Involvement : An Argumentative Essay1130 Words   |  5 PagesU.S. Involvement in Syria: an Argumentative Essay Breaking news! US strikes Syrian military airfield in first direct assault on Assad government (Vanden Brook paragraph 1.) Syria has been at war with itself for six years and dozens of countries are stepping in to â€Å"make a difference.† When Syria’s Civil War broke out in 2011, the U.S. aided the rebels with non lethal supplies but the assistance soon shifted to training, funding, and intelligence. The U.S. has a specific goal in Syria, to retainRead More Vietnam: The Mixture of Protests and Politics1659 Words   |  7 Pages nbsp;nbsp;nbsp;nbsp;nbsp;The United States was unjustified in its involvement in the Vietnam War because, in my opinion, the U.S had little justification to sacrifice thousands of innocent youths for political ideals. It was the longest and most unpopular war in which the United States fought. Many Americans on the home front protested their government’s involvement in the war. Many young Americans felt that there was no reason to fight for a cause they did not believe in, especially in suchRead MoreThe United States As A Foreign Power During The 19th Century1292 Words   |  6 PagesThe United States as a Foreign Power during the 19th Century The Declaration of Independence established the self-evident truths that the laws of nature entailed. Life, Liberty, and the Pursuit of Happiness became rights to every person in the eyes of Americans. As the 20th century approached and America’s international affairs expanded, the natural rights declared by Americans was challenged globally. In order to protect and preserve natural human rights while also improving domestic entities,Read MoreEssay about Analyzing the Civil Rights Movement and the Vietnam War727 Words   |  3 PagesAnalyzing the Civil Rights Movement and the Vietnam War In order to validate the statement, â€Å"The years from 1952 to 1975 in U.S. history were marked by tremendous political and social turmoil that led to major changes in American society,† one would have to evaluate the role played by the Civil Rights Movement and the Vietnam War in bringing about and contributing to those changes. The purpose of this essay is to evaluate whether or not the Vietnam War and the Civil Rights Movement indeed contributedRead MoreThe Vietnam War1183 Words   |  5 PagesThe Vietnam War also known as the Second Indochina war took place in December 1956 through April 30 1975 to the fall of Saigon. It is one of the most debatable armed forces combats that the United States of America participated in. The United States involvement the civil war that took place in South Vietnam, North Vietnam, Cambodia and Laos, was characterized by numerous conflicting positions. South Vietnam was supported by United States and other anti-communist countries. The Vi et Cong or† NFL†Read MoreThe Cold War Civil Rights Movement1660 Words   |  7 Pagesgoal in mind, their pride played a heavy factor in the determination of them reaching that goal or falling short. In many instances, the pride of many outweighed that of the main contributor and history was changed in the course of it. The Cold War Civil Rights movement is an excellent example of when pride gets the best of us and we act on it without thought.† The external struggle of two powerhouse nations led all attention to the elaborate details of those countries, while the internal struggleRead MorePoliceman of the World Essay916 Words   |  4 Pagesindependence from the British in 1776, the United States foreign policy over the years has gone from expansionist to isolationism to defending democracy. With the responsibility of defending democratic rights for those who cannot defend themselves, the United States in my opinion has taken on the role of â€Å"policeman of t he world.† This role became more evident with the use of U.S. military force in international incidents like U.S. intervention in the 2011 Libyan Civil War to oust Libyan leader Muammar GaddafiRead MoreVietnam War and American Culture1684 Words   |  7 Pagesï » ¿ Vietnam Wars Impact on American Culture Donna Whittle DeVry University Introduction to Humanities I. Introduction and Thesis Statement In the 1960’s America went through many cultural changes. Martin Luther King Jr., a civil rights activist, delivered his famous, â€Å"I have a dream† speech. African Americans were fighting for peace, freedom and equality. The United States was involved in the Vietnam War, committed to anti-communism. African Americans were deployed

Oedipus Rex And The Downfall Of Oedipus - 951 Words

A man has many defining characteristics. Some characteristics are positive, and others negative. There are times a potentially positive characteristic may cause his eventual downfall. This concept could be directly related to the story Oedipus Rex. Aristotle once said something to the effect that the tragic hero falls into bad fortune because of some flaw in his character. Essentially, he is telling us those characters, like Oedipus, have flaws that, under normal circumstances, would be a beneficial characteristic. However in this case, his character caused his demise. The defining characteristics of pride and determination can be attributed to the downfall of Oedipus. Oedipus’ personality reflects pride and determination throughout the play. When Oedipus heard the oracles’ prediction, that he was to kill his father and marry his mother, he was determined to prevent the prophecy. Therefore he left his homeland of Corinth with plans to never return. Then when he solved t he Sphinx’s riddle at the gate of Thebes, Oedipus’ pride rose to a new level. The people of Thebes praised him, which resulted in his marriage to Jocasta, Queen of Thebes. Oedipus also shows his determination when searching for Laius’ murderer. In scene one, line 47, he stated that he would avenge the King’s death as if Laius were his own father saying, â€Å"I say I take the son’s part, just as though I were his son, to press the fight for him and see it won† (Gardner, 715)! He also curses theShow MoreRelatedEssay about The Downfall of Oedipus550 Words   |  3 PagesOedipus Rex by Sophocles is regarded as a very highly studied Greek play. Even though it was written almost 2500 years ago, it is still widely studied by both students and scholars alike. Oedipus Rex has passed the test of time, because people today can still relate to the themes and feelings experienced by Oedipus in the play. One of the main themes is the downfall of Oedi pus and what the cause of this downfall is. The main plot of Oedipus was well known to the Ancient Greeks before it wasRead MoreOedipus Downfall Essay example774 Words   |  4 PagesPrompt: In a well-developed essay, consider whether hubris, fate or both are the use of Oedipus’ downfall. Use evidence from the text to support your support. Hubris is defined as excessive pride or self-confidence, while fate is defined as the supposed force, principle, or power that predetermines events. Ancient Greeks believed in Hubris, or pride. Pride may have been seen as good or bad. Many people that exhibit pride may come off as being proud of their achievements or lives; however, prideRead MoreOedipus Rex, by Sophocles822 Words   |  4 Pagesrelates to Oedipus’s situation from Oedipus Rex by Sophocles. Sophocles‘ Oedipus Rex tells the story of a monarch named Oedipus whowho becomes the unfortunate victim of circumstances beyond his control. In Oedipus Rex, Oedipus‘ downfall is not a result of excessive hubris or his actions, but rather his parents’ disgraceful actions and uncontrollable aspects of fate. Oedipus’ parents actions and decisions are a major element in Oedipus’ tragic downfall. Before Oedipus is born, Laius and Jocasta, theRead MoreThroughout most famous Greek literature, a great hero usually saves the day. In the story of900 Words   |  4 Pagesusually saves the day. In the story of Oedipus though, the good man with one minor flaw goes through great pain. This pain in the play Oedipus Rex is the focal point for the whole play. Almost every aspect of the play builds up and foreshadows Oedipus’ fall from power, and entry into pain. Sophocles in his tragedy Oedipus Rex creates a mood of dramatic irony using the dualities of sight and blindness, and light and darkness. This dramatic irony highlights Oedipus’ hamartia and in doing so SophoclesRead MoreHamartia in Oedipus Rex and Death of a Salesman834 Words   |  3 PagesHamartia in Oedipus Rex and Death of a Salesman Hamartia is defined as a fatal flaw leading to the downfall of a tragic hero. Aristotle defines a tragic hero to be a man â€Å"who is not completely good and just, whose misfortune is brought out not by vice or immorality, but by some error or weakness.† The three key requirements of Aristotle in regards to a tragic hero are; a high social standing, goodness or moral excellence, or error committed by the hero in unawareness or ignorance. Two quality examplesRead MoreA Comparative of Shakespeares Othello and Oedipus Rex1511 Words   |  6 PagesShakespeare’s Othello and Oedipus Rex In Shakespeare’s work Othello: The Moor of Venice, Othello’s over trusting nature was revealed when his trust in false accusations about his wife Desdemona’s unfaithfulness causes him to kill her and himself, conveying Othello as a tragic hero. Oedipus, the main character in Oedipus Rex, is characterized as a tragic hero when he tries to run away from his fate and finds out that the cause of his fate was his attempt to escape it. Oedipus Rex and Othello share a commonRead MoreTo What Extent are ‘Othello’ and Oedipus Rex Perfect Examples of Tragedy1149 Words   |  5 Pages‘Othello’, for Shakespearean tragedy, and ‘Oedipus Rex’, by Sophocles, for classical tragedy. Classical tragedy is one of the most popular sorts of tragedy. The main ideas of classical tragedies include pity and fear for the victim; downfall from a high position for the main character. They usually end in the death of the protagonist, they start in harmony and end in chaos, and it is usually the innocent character that suffers. Sophocles’ ‘Oedipus Rex’ is probably the most famous classical tragedyRead MoreSimilarities Between Oedipus Rex And The Kite Runner1391 Words   |  6 Pagesor destiny is present? Oedipus Rex and The Kite Runner are both profound works of literature that share two immensely universal themes, those themes being fate/free will and divine justice. These two themes are quite prominent throughout both pieces of writing and serve to facilitate a very humanistic connection between the audience and the story. Although both of these stories consist of the two themes mentioned, they each express them in a unique fashion. Oedipus Rex focuses more so on the conceptRead MoreTragic Flaws Of Oedipus Rex950 Words   |  4 Pages Tragic Flaws of Oedipus Rex The ancient Greek’s culture was greatly influence by their belief in in many gods. They believed that the gods would guide them and that everyone was destined to live out their fates. In the case of Oedipus Rex Fate drove him into a downfall. Oedipus Rex is a part of the great Sophoclean play, written by Sophocles. Sophocles’ write this story to portray a tragic hero, using character flaws to explain his downfall. Oedipus is a perfect tragic hero because his whirlwindRead MoreOedipus Rex And The Kite Runner1367 Words   |  6 PagesOedipus Rex and The Kite Runner are both profound works of literature that share two immensely universal themes, those themes being fate and freewill and divine justice. These two themes are quite prominent throughout both pieces of writing and serve to facilitate a very human connection between the audience and the story. Although both of these stories consist of the two themes mentioned, they each express them in a unique fashion. Oedipu s Rex focuses more so on the concept of fate whereas The

Ethics and Leadership Management

Question: Discuss about the Ethics and Leadership Management. Answer: Introduction I have learnt about the ethics and leadership management in an organisation after completing this course. Through the course, I have seen there a leader can face many problems while managing the employees. Therefore, I have to face many issues in an organisation regarding the ethics and leadership. In this study, I have identified the challenges faced at the time of working in the company to analyse the effectiveness of the course study. Issues faced in the company The challenges faced in the multinational company regarding ethics and leadership are building relationship, transparency, fair working conditions, health and safety of staffs and technological issues. In any organisation, I have learnt the main issues regarding building relationship with the employees. It is necessary to build a good relationship with the employees to lead them in a proper way. This is the main problem in the any company to decide the process and policies to disclose the important information with the employees or stakeholders. Generally, transparency includes the accuracy in work, honesty and completeness of the financial reports while in the small business the marketing messages, communicating messages, which are not open to misinterpret by anyone. Therefore, it was the challenge for me to learn the processes of handling these ethical issues and taking the right decisions for the betterment of the company. Along with this, I have learnt the challenge of maintaini ng the fair work conditions in the organisation. Generally, to provide good working condition to every employee need higher labour costs and resource utilisation, which decreases the overall profit of the company. Therefore, it was the challenge for the leader to maintain the fair working condition without compromising with the profit. Apart from this, I have learnt that I have to take care of the health and safety factors of the employees working in the companies. In recent times, the employees have to work overtime in few cases, then taking care of their health and safety is the responsibility of a leader, which is a very challenging situation. Moreover, the use of technological advancement is another challenge for the leader where I have to take the decision which policy or technological growth should be beneficial for the company. I have learnt from the course that I have to face these types of problems in the future when I will be a leader of any organisation. Recommendations The course has taught me that I have to change some processes of my implementation. I have to remind the responsibilities of the administrative as well as to the employees. Therefore, in this case, I should have to implement the internal policies to maintain the transparency of the reports as well as the communication system between employees. Along with this, the working environment should be implemented in a way that every employee feel homely atmosphere while working in the office. The technological advancement should be incorporated in the work processes of the company as well as for giving various personal facilities to the employees. It will make them enable to deliver their best to the company. Moreover, the course has taught me that I have to rectify my wrong deeds in the past time not to repeat those mistakes in future again. Conclusion While concluding this discussion, it can be said that the study of ethics and leadership has helped me to understand the ethics of the business that should not repeat the policies that can harm the relationship between the leader and the employees. Therefore, the course has proved to be very helpful for me to understand the positive sides of a leader, which can be developed through some good practice to lead the company in a better way.

The Beatles Vs Oasis Essays - Counterculture Of The 1960s

The Beatles vs Oasis Oasis is a band of the nineties that is often compared The Beatles. They try to be like The Beatles only to do it unsuccessfully. The lead singer of Oasis, Liam Galagher tries to be like the lead singer of The Beatles, John Lennon. The way Liam Galagher sounds, and the way he writes his music are very similar. The New York Times Magazine said, "Oasis's second album "(What's the Story) Morning Glory", is also indebted to The Beatles. The singer Liam Gallagher sounds like a more nasal John Lennon, with the joie de vive curdled to a sour arrogance." John Lennon wrote a song in the seventies called "Imagine". Oasis just released a song on their second album called "Don't Look Back in Anger". The beginning of this song is exactly like the beginning in "Imagine". Another song off their second album "(What's the Story) Morning Glory", "Champagne Supernova" Sounds a lot like The Beatles song, "Lucy in the Sky with Diamonds". If you look at some of the lyrics in Oasis's song "Champagne Supernova" it talks about being lost in the clouds in a champagne supernova. In The Beatles song "Lucy in the Sky with Diamonds" it talks about climbing in the back of a newspaper taxi, with your head in the clouds. Oasis likes to make a lot of their songs sound like The Beatles. Oasis's style is a lot like The Beatles. Oasis has, what is know to people as "The Beatle haircut". (see back page) Oasis is known as the biggest Britpop group of the nineties. Oasis has been on the British Charts ever since they released there second album. In the last few months "Champagne Supernova" and "Don't Look Back in Anger" have reached number one and stayed at number one for a few weeks, on the British Charts. Oasis is a lot more popular in England, than the United States. None of their songs have reached number one in the United States. The Beatles on the other hand were popular in both places. The Beatles released their first album "With The Beatles" just a few weeks before they came to the United States, for their first concert at the Ed Sullivan Theater. "I Want to Hold Your Hand" hit number one on the U.S. charts, and, on this day, Pan Am Flight 101 brought The Beatles to the United States. At Kennedy Airport, 3,000 hysterical Beatlemaniacs came to greet them. When The Beatles got their first glimpse at the crowd, they figured the President must be landing also. Two days later, a record of 73 million people watched them on The Ed Sullivan Show, including a lucky few in the studio audience. The Beatles had no idea that they were so popular. The Beatles loved their fans. They didn't try to be like any other band or compare. themselves, to other bands. The Beatles had their own style, and were proud of it. Unlike Oasis who thinks they have to be like another band, to be liked. Oasis believes that they are just as good as The Beatles, and that they are the reason for The Beatles, sudden popularity again in this last year. This is not true. The Beatles have been popular once again because of the Anthologies and videos that they have put out. The Beatles came out with two new songs, that haven't been heard before: "Free as a Bird" and "Real Love". Any band that hasn't performed together in more than twenty years, is bound to draw some attention to them. Especially The Beatles considering John Lennon is dead, and he was one of the main singers. It was because of the love and desire to hear more from The Beatles, that made them popular once again. It is not because of Oasis that The Beatles are popular. In my opinion I think Oasis is trying to hard to be like The Beatles. I think that they believe that since The Beatles were so popular with their music. Than if they try to be like them than they will be just as popular, but that isn't how it works. They should just be themselves, and not

Top Easiest College Classes to Choose the Next Semester

Top Easiest College Classes to Choose the Next Semester Its not a secret that some of the college classes are easier than others. Such courses can be your â€Å"grade boosters† or allow you to make your studies less stressful. What are some easy classes to take in college? If you are looking for the list of easy college classes to boost your GPA, this article is just for you. 1. Film Studies/ Film History Film studies usually implies watching movies and analyzing them. Isnt this type of class that you would enjoy? We are sure you would. If there is something easier than watching a few movies a week for a course, tell us immediately. Anyway, film studies courses can bring you an easy A grade. 2. Creative Writing If you like making up stories or if you have a blog that you regularly write posts for, you will probably like the creative writing course. Creative writing is more about developing your imagination and creativity. Many students agree that this course is on the easy side and makes a great contrast to challenging classes in the schedule. You can read more about creative writing in our article. 3. Music or Art Appreciation Some students ask â€Å"What are some easy online college classes?† Art appreciation is not just an easy and exciting class but also one that you can take remotely. This class is all about different music genres and art movements and also about the history of their development. If you need to choose at least one course in arts, this one might be the best fit for you. It doesnt imply any challenging tests but a lot of interesting and exciting art objects to study. 4. Physical Education Physical education might be the easiest class ever. There are a lot of different activities that you can choose from. For example, yoga, aerobics or even archery. The majority of students like physical education as it is easy, fun and healthy. Its not surprising that we also included it into our list of  fun college classes that you would like to have in your weekly schedule. 5. Basic Anthropology For those who are interested in history, anthropology can become a real discovery. It is a class dedicated to social groups, civilizations, and cultures. Its not only very interesting but also very easy as it usually covers basic knowledge on the subject and doesnt require in-depth research from you. 6. Basic Psychology Basic psychology is also one of the classes that the majority of students find relaxing and very interesting to study. If your specialization doesnt imply in-depth psychology or sociology studying, this class is just what you need to have a general understanding of different processes in the human brain, human behavior, and character. It is one of the classes that will be legit useful for your daily life. Basic psychology can be suggested as one of the easy classes for college freshmen to choose without doubts. 7. Public Speaking This course is for everyone who is afraid of public performances and delivering speeches. Not only this class is easy but also very useful for your everyday life. It can help you improve your self-confidence and also  get rid of stage fright. This is the case when taking easy classes in college can be combined with actual benefit. 8. Foreign Language Introduction Studying a foreign language of your choice for one semester isnt that hard. You will start with an alphabet and basic words so this class will be relaxing compared to the rest of your classes. Eventually, even the basic knowledge of another language will add value to your resume in the future. You might even like the language so much that you will continue learning it after the class ends. How to Find Easy College Classes If you wonder how you can know for sure if the class that you are about to choose is easy or not, you might need to investigate the issue. Ask someone who has already taken this class or visit the forum dedicated to your learning institution. Students will definitely tell you if you should take the class or not. Another tip on choosing the easiest college courses is to make your choice and sign up as early as you can. Register when the majority of the places is not taken yet and you have plenty of options to choose from. In other cases, you will have to choose from what is left on the list. Of course, sometimes such unpopular courses turn out to be the easiest. We also have a list of the weirdest college courses ever existed: History of Furniture and Design (George Brown College) that basically implies learning about all the types of chairs and tables, fashion and styles. Elvish, the language of â€Å"Lord of the Rings† (The University of Wisconsin). Admit, you want to take that class to be able to talk to your friend without anyone understanding. Introduction to wines (Taylors University). Sounds too good to be true. Underwater Basket Weaving (Reed College). Wait, what? The History of Surfing (Kapiolani Community College). A course that will tell you about the exiting surfing facts. Or just surfing facts. Ice Cream Short Course (The Pennsylvania State College). Beware: you might need more than a short course. Tree Climbing (Cornell University). For those who want to improve this skill within a college program. The Art of Walking (University of San Francisco). Because you still dont know enough about how you need to walk. Philosophy and Star Trek (Georgetown University). For those who want to live long and prosper. The Joy of Garbage (Santa Clara University). A class that implies studying different types of garbage and methods of its recycling. Would you take some of these courses? Let us know! And dont forget that you need to take the courses that are interesting to you in the first place and which might come in handy in your life or work.

Possessive or Genitive Case Definition and Examples

Possessive or Genitive Case Definition and Examples Also Known As: possessive determiner, genitive case, second case In English grammar, possessive case is the case (or function) of an inflected form of a noun (Santas, the bosss) showing ownership, measurement, or source. In addition to the -s ending (a clitic), the possessive can be expressed with of, particularly when the possessor is not alive (the top floor of the building, the base of the statue). Possessive case also refers to a type of pronoun (mine, yours, his, hers, its, ours, theirs) or determiner (my, your, his, her, its, our, their) that indicates ownership, measurement, or source. (Note that his and its function as both pronouns and determiners.) Examples and Observations I will not hide the teachers Prozac.(Bart Simpson, The Simpsons)People who have given us their complete confidence believe that they have a right to ours. The inference is false: a gift confers no rights.(Friedrich Nietzsche)Parents can only give good advice or put them on the right paths, but the final forming of a persons character lies in their own hands.(Anne Frank)The winners edge is all in the attitude, not aptitude.(Denis Waitley)An Englishmans way of speaking absolutely classifies him.(Alan Jay Lerner)What precedes the possessive ending need not be a single-word compound but can be a phrase, as in my neighbor next doors dog, or even a clause, as in a woman I knows niece. (Laurel J. Brinton, The Structure of Modern English: A Linguistic Introduction. John Benjamins, 2000) Possessives Before Gerunds In your writing, when a pronoun appears before a gerund (an -ing verbal used as a noun), use the possessive case. We have tasted their cooking. In this example, cooking is used as a noun and is the direct object of have tasted. If a pronoun appears before a participle, use the objective case. We have watched them cooking. In this second example, cooking is used as a participle to describe them. (Robert DiYanni and Pat C. Hoy, The Scribner Handbook for Writers, 3rd ed. Allyn and Bacon, 2001) The Decline of the Possessive Apostrophe The apostrophe is the stepchild of English orthography. It is neither fish nor fowl, typographers convenience, nor true punctuation...The possessive apostrophe is a grammatical anomaly, a vestigial case marker- appropriately shaped like the human appendix- in a noun system that has otherwise dispensed with cases... Evidence of its demise is apparent in newspapers, on billboards, on menus. Our students, understandably confused, alternately abuse it and feel abused by it... ...Thus we may contemplate with relative equanimity the eventual loss- for such seems inevitable in time- of the possessive apostrophe. We may mourn its passing and, perhaps, armed with grammar texts and rules (poor weapons at best) prolong its stay for awhile. But we cannot, nor should we wish to, preserve it indefinitely. We would do well to recognize that the outrages perpetrated upon the apostrophe by our students reflect an increasingly common practice outside the classroom, and temper the insistence of our lessons... ...And, when all is said and done, the loss will not be a great one.(Elizabeth S. Sklar, The Possessive Apostrophe: The Development and Decline of a Crooked Mark. College English, October 1976) Possessive and Genitive The genitive has also been called the possessive, since one of its meanings has been to denote the possessor of what is referred to by the second noun phrase, as in The couples home. But possession has to be interpreted liberally if it is to cover many instances of the genitive and the of-phrase. In a liberal interpretation, we could count as possession any connections between the two nouns where the verbs possess or have can be used in a paraphrase; for example, family relationships: Toms son (the son that Tom has). Mexico Citys(Sidney Greenbaum, The Oxford English Grammar. Oxford Univ. Press, 1996) False Possessives The apostrophe generally should not be used after a word that is more descriptive than possessive, except for a plural not ending in s: Explorers Hall, Diners Club, the Department of Veterans Affairs, teachers college but teachers guide, St. Elizabeths Hospital, Teamsters Union, visitors center, childrens hospital. But the Ladies Home Journal, the National Governors Association.(The National Geographic Style Manual. National Geographic Society, 2012) The Lighter Side of Possessives Cartman: Give me back my kidney! Stan: Dude, please, Kyle needs it! Cartman: Its mine! Not yours, mine! Give it back right now or theres going to be Hell to pay!(Cherokee Hair Tampons. South Park, 2000) Danny Butterman: All right, Pete?Nicholas Angel: Do you know this man?Danny Butterman: Yeah. Hes Auntie Jackies sisters brothers boy.(Nick Frost and Simon Pegg, Hot Fuzz, 2007) My best friends sisters boyfriends brothers girlfriend heard from this guy who knows this kid whos going with the girl who saw Ferris pass out at 31 Flavors last night. I guess its pretty serious.(Kristy Swanson as Simone, Ferris Buellers Day Off, 1986)

American products vs foreign products Essay Example | Topics and Well Written Essays - 500 words

American products vs foreign products - Essay Example About 63 million light trucks and cars were produced in 2005 all over the world. of these, 11524000 were produced by America, 5543000 were produced by Germany, and 10064000 were produced by Japan . It may come as a surprise to many but it is true that a lot of vehicles made in America are designated like â€Å"foreign† whereas a lot of vehicles produced in Canada or Mexico are considered â€Å"domestic†. This can fundamentally be attributed to the requirement of the federal regulations of making a domestic vehicle with a minimum of 75 per cent of the domestic parts. Therefore, manufacturers in America frequently forward the parts to Canada or Mexico in order to produce the cars, though they hold the status of domestic cars by law. On the other hand, Nissan, Honda, Hyundai, Toyota, Mercedes-Benz, and BMW produce their cars in America making use of American plants aided by American-based research and development facilities and with American workers, and yet, they are cons idered as foreign since the percentage of domestic parts in them is less than 75. At comparable equipment and size, American cars save the buyer significant amount of money as compared to the Japanese car. However, when the comparison is made with respect to the whole life of car, Japanese cars prove much more cost effective than the American cars.

M8A1 Term Paper Example | Topics and Well Written Essays - 500 words

M8A1 - Term Paper Example ever, in the present, the need in developing this business plan is justified in that an individual must unmask all his true entrepreneurial aspirations. Planning and evaluations are take precedence in business decisions, such that during the planning process, issues such as employment should laid before hand and in a clear way on the table. Once such options are clear, the next step might involve evaluation of realistic goals given the available resources. Before a business plan is designed there is also the need to cement a business idea, such as the one proposed in this paper, and according to Hougaard (2005), a business idea must be innovative, fulfills the need of the customers, unique, has clear focus and provides a long term profitability. Â   Business models vary in as many as there are businesses all over the world, and different founders, hence different schools of thought towards business plans. A good business plan should be of a dynamic model addressing the following; market need, image, target group, and the mode of operations. The purpose of this paper is to prepare a business plan that involves the design of male official clothing wear here in the US, and then the manufacturing of the cloths in China, and then exporting them to a store in the United Kingdom using the finest materials and the finest minds in clothing design. The brand name for the company’s name for the product is a catchy phrase containing certain initials of the name of the author of this paper, MARASHI. The Business shall be registered as a limited company, and will enjoy all the trappings that accrue to limited liability companies. Ownership of the company shall initially be a private limited company with ownership drawn from family members and other select few friends. The proposed share capital for this venture shall consist of 100, 000 shares each valued at a nominal share price of $10. All the savings that have been accrued over the years by the author of this document

A Worn Path Essay Example for Free

A Worn Path Essay â€Å"A Worn Path† written by Eudora Welty, is set during a cold winter after the conclusion of the Civil War, in a rural area near Christmas time in the mid 1900’s. Phoenix, an older uneducated Negro woman, who endured racism, is the main character with minor characters of a hunter, a dog, a nurse, a clerk and Phoenix’s grandson. Eudora Welty began developing the story in the first paragraph by choosing the name of the main character – Phoenix. A phoenix is a mythological bird that supposedly lived over 500 years ago and died in flames and rose again from the ashes. (W) My idea of what the author is conveying through various writing techniques is that there are many obstacles in life and one may overcome obstacles by determination, love, a strong personality and a helping hand from others. The characters represent various aspects of life. Phoenix had to overcome many obstacles – cold weather, her age, a hunter with a gun, thorns and hills. The obstacles can be viewed as lessons or opportunities to learn. The black dog which startled Phoenix represents unexpected â€Å"bumps in the road.† Another obstacle, Phoenix had to overcome was her own internal worry about wild animals (snakes, coons, wild hogs, foxes, owls, and beetles) on her way to town. An external conflict was represented by the physical struggles Phoenix endured. A major obstacle, Phoenix overcame was to walk across a log suspended over a creek, using her cane to balance her weight. I consider this particular obstacle as a life changing event. Phoenix also knew she had to ta ke care of her grandson because she was the only person left. A reader could view the walk Phoenix regularly completed as Phoenix’s reason for being alive or as a rebirth. Assistance in life comes in many ways. The hunter and his dog helping Phoenix with a hand-up moved Phoenix forward on her journey. Life is like that made easier with help from others. The author did a great job conveying these characteristics. The main character, Phoenix, represents a strong individual who overcame numerous obstacles. Phoenix was dedicated to helping her grandson and was determined to complete her task. The author, through creative descriptive words, revealed a multitude of personality characteristics within Phoenix. The main character was in control of her life as evidenced by her determination to stay on her journey even when the hunter tried to persuade Phoenix to return home. A reader could view the walk Phoenix regularly completed as Phoenix’s reason for being alive or as a rebirth. Phoenix was on a mission! Eudora Welty was very effective with the writing techniques. The story was easy to understand, the language descriptive and was enjoyable to read. The descriptive language the author used made me feel as if I was there. I feel the author wrote the story from the third person omniscient (all knowing) narrator point of view. The author utilized the setting to represent obstacles. The setting is both physical and chronological. The author used great descriptive language to help create the story in the reader’s mind. The author, based on this particular story, perceives life as a struggle. Welty was successful in creating a story about values of love, compassion, dedication, determination and helping others. Works Cited W, Susan. LLCS. 2013. Definition. 2013. . Thesis statement: Thesis from A Worn Path by Eudora Welty: In Eudora Weltys A Worn Path, Phoenix Jackson exhibits great love, determination, and devotion as she overcomes many challenges on her frequent yet terrifying trek to town in order to retrieve medicine for her grandson.

To Tell Or To Lie :: essays research papers

To Tell or to Lie Maral Frendjian For modern students, a training in rhetoric such as that offered by Gorgias is more preferable, rather than learning how to distinguish truth from falsehood. It is the art of forceful language, emphasizing figures of speech and focusing on devices for swaying and persuading an audience, that would be most beneficial for students lives today. Despite the fact that it is simply ornamented language to make a good facade, the rhetoric by Gorgias is necessary for the success of students, especially those who would like to "sell" their ideas, products or beliefs to the people (the larger population). In the world we live in, there are many ways of getting the things that we want. The way most people would like to believe that their accomplishments were achieved is through hard work and sweat. However, that is not how it works, because most people around the world lie to get things to go their way. A perfect example of a group of people that use the rhetoric are politicians. Politicians will say and do anything to convince the citizens that they are right, and that they will do all they promise to do, if you vote for him or her. They try to convince us all the time, and often succeed, that they will make changes. Just think about the many times we've heard, "If you vote for me, I will lower the taxes." Gorgias makes a very clear point regarding the power of the rhetoric. The following quote from Gorgias expresses the impact that rhetoric can have on those listening. I mean the ability to convince by means of speech a jury in a court of justice, members of the Council in their Chamber, voters at a meeting of the Assembly, and any other gathering of citizens whatever it may be. By the exercise of this ability you will have the doctor and the trainer as your slaves, and your man of business will turn out to be making money not for himself but for another; for you, in fact, who have the ability to speak and to convince the masses. (Gorgias, p.28 sec. 453) What Gorgias is saying in the preceding quote is about the amazing power of persuasion. He is saying that if you have the ability to convince, you have the power to sway anyone listening by your ideas. He demonstrates the diverse situations in which the "ability to convince" can help the persuader, by giving him the power so that the control will be in his or her hands. Convincing is not only a form of speech, it is a form of twisting the truth,

Does Birth Order Have an Effect on Intelligence

In 1874 Francis Galton reported that firstborn children were overrepresented as high achievers in various scientific fields. There were flaws in Galton's methodology, for instance, he did not count female children in his results. Male subjects were counted as a first born even if they were the tenth child, but the nine older siblings were female (Esping, 2003). However, Galton’s conclusion that birth order correlates with intelligence and academic attainment remains popular. Even in the last decade, other researchers, in both Europe and North America, have confirmed and reasserted Galton’s conclusion. What studies have demonstrated that birth order influences intelligence and/or achievement? Research by Christensen and Bjerkedal concluded that birth order has a small impact on educational attainment (Christensen & Bjerkedal, 2010). That conclusion has also been reported by other related studies. Analysis of the National Longitudinal Survey of Youth (NLSY) and the Wisconsin Longitudinal Study (WLS) show that birth order has an effect on educational attainment and intelligence (Retherford & Sewell, 1991 and Rodgers, Cleveland, van den Oord & Rowe, 2000). Also, earlier research on Norwegian male military conscripts also demonstrated that birth order impacts on intelligence (Bjerkedal et al., 2007). The confluence model theorizes that first born children are raised in an adult oriented, highly intellectual environment. Also, when first born children interact with their younger they adopt the role of teacher. This is known as the tutor effect (Zajonc& Sullaway ,2007). Are studies that support birth order effect on intelligence and/educational attainment flawed? Wichman, Rodgers and MacCallum suggest a critical flaw in previous research that supports that birth order has an effect on intelligence and/or educational attainment They suggest that in larger families the first born is equally intelligent as the fourth-born child, but they are not as intelligent as children from a smaller family (Wichman et al,2006). The studies that demonstrate a link between educational attainment and/or intelligence and birth order have been criticized by other researchers. However, according to the confluence model it is only as children with younger siblings approach adulthood that they finally achieve maximum benefit from teaching their younger siblings, as it typically increases their efforts to do well scholastically (Zanjonc & Sulloway, 2007). What factors other than birth order influence intelligence and or achievement? Wichman, Rodgers and MacCallum argue that the findings were a result of differences between families, not within families. They suggest that the younger a mother is at the birth of her first child will result in lower intelligence scores within the family. Younger mothers tend to be less educated, have more children and lower income. When researchers controlled for mother’s age at first birth, the effect on birth order on intelligence was nearly eliminated. In their opinion birth order appears to have an effect on intelligence, but that’s only because larger families don’t have the advantages of smaller families. Family environment and genetic influences are the most important factors and they may override birth order (Wichman et al., 2006).

Communicate in a Business Environment

1. Understand the purpose of planning communication1.1 Explain the benefits of knowing the purpose of communication The purpose of communication is to allow the exchange of information, ideas, concepts, emotions, thoughts and opinions. The benefit of knowing this is so you can use communication as a tool, it is needed to be able to learn, teach and explain things to others. We communicate in a Business Environment to maintain effective and efficient ways of working and to listen to and try to solve each others problems.1.2 Explain the reasons for knowing the audience to whom communications are presented By knowing who your audience is it is easier to adapt your communication appropriately. Your tone and format will differ depending on who is receiving the communication as will your body language, for example when talking amongst friends, you are likely to talk informally with more relaxed body language whereas when talking to a senior manager you would put more thought into what you were saying and the words you choose as well as standing up straight, smiling etc.The reasons we change the way we communicate to different audiences is to give off the right impression and to get what you want to say across appropriately, effectively and efficiently. 1.3 Explain the purpose of knowing the intended outcomes of communications Knowing the intended outcomes of communications helps inform you if the information you provided was satisfactory and up to the right standard or if they needed more from you.1.4 Describe different methods of communication and when to use them There are five different methods of communication; verbal, non verbal, informal, formal and body language.VerbalVerbal communication is the act of conveying thoughts, feelings and ideas through the use of speech. It is the most effective type of communication and should be used when an immediate response is needed, which can be sought face to face or over the phone. Verbal is also a preferred method when i nformation is confidential. Non-VerbalThis type of communication is one that does not involve speech. Examples of non-verbal communications are written, facial expressions, gestures and sign language. Written communication can be used to have a hard copy/record of an agreement or conversation. Facial expressions and gestures can be very helpful to portray your feelings and helps you determine if the person you are speaking to understands what you’re saying.InformalInformal communication can come in many forms, a face to face chat, phone call, text, e-mail, post it note or an informal meeting for a catch up. This is used day in day out amongst friends and colleagues. This is usually used when the people communicating know each other; an example of this would be starting an e-mail with â€Å"Hi ______† rather than â€Å"Dear Mr. _______†.FormalFormal communication is usually used when communicating with customers/clients depending on the relationship held with the m or when procedures and orders are being followed. This is, in most cases, the format used automatically when communicating in business with people you do not know.Body LanguageBody language is the most honest method of communication; it can be relied on by the hard of hearing or talking to help them get their point across and understand others. It helps people judge who they think is approachable and can assist when there is a language barrier.2. Understand how to communicate in writing2.1 Identify relevant sources of information that may be used when preparing written communication Sources of information can be classed as Primary, Secondary and Tertiary.PrimaryWhen information is primarily sourced it is gathered by a person directly in contact with the event or incident. These are the authentic facts that haven’t undergone any changes. Examples of these include: DiariesLetters E-mails Interviews SurveysSecondary A secondary source of information is interpreted or analysed data of the primary source. Examples of these include: Books Magazine and newspaper articles Commentaries TextbooksTertiary Tertiary sources consist of information which is a combination of primary and secondary sources. Examples of these include: Manuals Directories Fact books Bibliographies2.2 Describe the communication principles for using electronic forms of written communication in a business environment. Electronic forms of data or communication are e-mails, faxes etc. When choosing electronic communications for exchange of information, you should think carefully to decide which the best and most efficient method of communication is.2.3 Explain different styles and tones of language and situations when they may be used for written communications. Colloquial, casual, and formal writing are different styles of writing that have their own expectations and outcomes. The style of writing also depends on the purpose of what is intended to say, how it is intended to say, what the doc ument will be used  for and the audience.Colloquial LanguageColloquial is an informal, conversational style of writing. Casual language is something that we use to communicate with family and close friends. It uses informal words that we use normally on a daily basis.Formal LanguageFormal language is used in business communications. It depends on the words you use, the way you use and relates to your role. You need to be personally well presented and the language has formal words with proper syntax, good vocabulary and excellent grammar which are more important.2.4 Explain the reasons for selecting and using language that suits the purpose of written communication. The purpose of written communication is to contact people in a more professional way. See 1.4 under Formal.2.5 Describe the ways of organising, structuring and presenting written information so it meets the needs of different audiences. When organising, structuring and presenting written information we have to bear in m ind the following. Prepare all the documents for presentation depending on what has to be delivered. Keep documents in the correct order, so that the communication goes in a proper flow without any confusions and errors.While presenting, be clear in what you talk stating the objectives. Give an introduction on what you are going to present, why you are writing to them, why the audience is receiving the written communication. Present it step by step clearly using proper resources where needed. In the end, close it down making clear that all objectives were covered. Inform the audience what will happen next and what actions have to be implemented.2.6 Describe ways of checking for the accuracy of content in written information. Any written communication has to be free of spelling and grammatical errors. It also has to be in the right and professional format. So the following have to be checked or considered before the document is finalised to be sent out. Check the points written down: Whatever we write has to be accurate, otherwise it will have disastrous effects and can even ruin the reputation of the organisation, and the organisation can itself get into trouble. So all details have to be double checked for example dates, names, statistics, events, discussions, actions and other facts. If you are unsure of anything, make sure you check with knowledgeable or experienced people and update the written document.2. Spell check and Grammar check:Spell-check is an option available to easily correct typo errors. Sometimes it will not be 100% accurate, because if you had typed a word instead of another, then spell check will not be able to trace it. So it is always best to check through the document twice before sending it out.3. Use a Template:Usually every organisation has a different style for documents they produce. They will all be available as templates which one can use to easily input data. In case there isn’t a template available, you should research thr ough to find the correct style for the document that you produce depending on needs, department and organisation and follow the style guide to produce the document. As an organisation, documents have to be produced in a standard and professional format.4. Have someone else check your work:Another way to ensure accuracy is to have your document read by another reader. Sometimes when we read through our own work, minor or sometimes major errors can be hard to detect. Grammatical, punctuation and style errors can be picked up if the reader is an experienced person.2.7 Explain the purpose of accurate use of grammar, punctuation and spelling.The main purpose in the correct use of grammar, punctuation and spelling is ensuring the receiver of the information reads it the way it was intended. Addition to this when given a task to do, your employer expects you to do it perfectly. When a document has inaccuracies, readers tend to distrust everything, including the statistics, opinions, and fa cts. For progression in the company you need to ensure you carry out all tasks to a certain standard.2.8 Explain what is meant by plain English, and why it is used. Plain English is plain language used for communication that emphasise clarity and avoids technical language. Plain English is used so that what you try to communicate is easily understood by everyone and is appropriate to their reading skills and knowledge.2.9 Explain the purpose of proofreading and checking written work. Any work that is written has to be proofread and checked especially if it is important written work. The purpose of doing so is to avoid errors and appearing unprofessional. See 2.6 for the purpose of checking work.2.10 Explain the purpose of recognising work that is important and work that is urgent. Importance and urgency are two different things. When something is urgent, you rush to do it. When something is important, you prioritise it. Urgent tasks are not necessarily complicated, so I try to finis h off the urgent ones quickly and move on to the important ones. Important tasks should be dealt with carefully and have time put into them and be thoroughly checked on completion.2.11 Describe organisational procedures for saving and filing written communications. Every organisation has its own policies and procedures for saving and filing documents. Documents with similar information are filed together for ease of accessibility when necessary. Documents that need to be shared with other departments and other staff are always stored on shared drives. You should be very particular about the storage and destroying of confidential information. Records may be kept as paper files, or electronically in shared drives, databases, or document management systems.

Element Symbols List - Chemical Element Abbreviations

Element Symbols List - Chemical Element Abbreviations Its easier to navigate the periodic table and write chemical equations and formulae once you know the symbols for the elements. However, sometimes its easy to confuse symbols of elements with similar names. Other elements have symbols that dont seem to relate to their names at all! For these elements, the symbol usually refers to an older element name that isnt used anymore. History of the Abbreviations In fact, there are eleven of the abbreviations for the elements which dont seem to match the modern name. Those are subtle reminders of the history of the Periodic Table and the process of the discovery of elements over the millennia. Eight of these oddities are Au (gold), Ag (silver), Cu (copper), FE (iron), SN (tin), Pb (lead), Sb (antimony), and Hg (mercury): All were among the elements recognized by the ancient Greeks and Romans, and the abbreviations for those are based on a Latin or Greek term for the element.   Potassium was identified during the Middle Ages, and its K is for kalium, a medieval Latin term for potash. W stands for tungsten because it was first identified in 1780 within the mineral known as wolframite, by French scientist Antoine Lavoisier (1743–1794). And finally, sodium gets an Na because it was first isolated by the English chemist Humphry Davy (1778–1829) in 1807 and he was referring to natron, an Arabic word for the salt used by the Egyptians to mummify people. Element Symbols and Names Below is an alphabetical list of element symbols with the corresponding element name. Keep in mind that the names for the elements (and their symbols) may be different in languages other than English. Ac Actinium Ag Silver (argentum in Latin) Al Aluminum Am Americium Ar Argon As Arsenic At Astatine Au Gold (aurum in Latin) B Boron Ba Barium Be Beryllium Bh Bohrium Bi Bismuth Bk Berkelium Br Bromine C Carbon Ca Calcium Cd Cadmium Ce Cerium Cf Californium Cl Chlorine Cm Curium Cn Copernicium Co Cobalt Cr Chromium Cs Cesium Cu Copper (cuprum  in Latin) Db Dubnium Ds Darmstadtium Dy Dysprosium Er Erbium Es Einsteinium Eu Europium F Fluorine Fe Iron (ferrum in Latin) Fl Flerovium Fm Fermium Fr Francium Ga Gallium Gd Gadolinium Ge Germanium H Hydrogen He Helium Hf Hafnium Hg Mercury (hydrargyrum in Greek) Ho Holmium Hs Hassium I Iodine In Indium Ir Iridium K Potassium (kalium in Medieval Latin) Kr Krypton La Lanthanum Li Lithium Lr Lawrencium Lu Lutetium Lv Livermorium Mc Moscovium Md Mendelevium Mg Magnesium Mn Manganese Mo Molybdenum Mt Meitnerium N Nitrogen Na Sodium (natrium in Latin, and natron in Arabic) Nb Niobium Nd Neodymium Ne Neon Nh Nihonium Ni Nickel No Nobelium Np Neptunium O Oxygen Og Oganesson Os Osmium P Phosphorus Pa Protactinium Pb Lead (plumbum in Latin) Pd Palladium Pm Promethium Po Polonium Pr Praseodymium Pt Platinum Pu Plutonium Ra Radium Rb Rubidium Re Rhenium Rf Rutherfordium Rg Roentgenium Rh Rhodium Rn Radon Ru Ruthenium S Sulfur Sb Antimony (stibium in Latin) Sc Scandium Se Selenium Sg Seaborgium Si Silicon Sm Samarium Sn Tin Sr Strontium Ta Tantalum Tb Terbium Tc Technetium Te Tellurium Th Thorium Ti Titanium Tl Thallium Tm Thulium Ts Tennnessine U Uranium V Vanadium W Tungsten (wolframite) Xe Xenon Y Yttrium Yb Ytterbium Zn Zinc Zr Zirconium Sources Rouvray, Dennis H. Elements in the History of the Periodic Table. Endeavour 28.2 (2004): 69-74. Print.Scerri, Eric R. The Evolution of the Periodic System. Scientific American 279.3 (1998): 78–83.  -. The Periodic Table: Its Story and Significance. Oxford: Oxford University Press, 2007.Yeston, Jake, Nirja Desai, and Elbert Wang. Setting the Table: A Brief Visual History of the Periodic Table. Science, 31 January 2019.

Blog Image Context How To Choose Relevant Blog Images

Blog Image Context How To Choose Relevant Blog Images It was mid-autumn, and the air was getting colder. I was walking with a friend down the street, heading to that evening’s symphony performance. As we passed by the county jail on the opposite side of the street, I stopped. I could not believe my eyes. â€Å"Look at that!† I said to my friend. I pointed to the south entrance of the jail building. Now I know that it is commonplace to see photographers with their clients out and about, shooting photos in alleys, the middle of the street, parks, and especially our state capitol grounds library which has soaring two-story Ionic columns and is about the only place around here that you can get that kind of architectural background. But I admit I was surprised to see a photographer out shooting a very-pregnant woman in a tube top on the steps of the county jail. â€Å"What are they doing?† my friend asked. â€Å"I imagine she is having some pregnancy photos taken. You know, the ones that show a baby bump.† â€Å"But why in front of the jail?† â€Å"I assume they want the Art Deco architecture in the background,† I said, hoping it wasn’t because the baby’s father was inside the jail or that she was establishing some horrific self-fulfilling prophecy of where her child would end up. â€Å"I’m not sure the subtlety of the Art Deco elements is really worth it if you have to use the jail as the background.† Our discussion continued as we walked to the concert, ranging from how cold it would be to wear a tube top on that chilly evening to the proclivity for Art Deco to pop up in North Dakota architecture. But I’ve thought about that incident a lot since then, weighing the photographer’s decision to go for an interesting background for her photo and choosing to ignore the context that background provided. Not everyone would know the photo was in front of the jail, but many would. Every image carries, and is in need of, context. This is important when it comes to choosing powerful images for your blog posts. Every Image Needs Context Benign images- stock photos at their worst- carry very little context beyond that of you grabbing a photo for your blog post because you know it’s a best practice to have one. The problem is that even that seemingly innocuous context can work against your great blog post, suggesting that the copy that goes along with this plain vanilla image is just as unexciting. Every image needs context and has its own context, and all of this can work for or against your blog post and the likelihood that someone will read it. 1. A picture is worth a 1,000 words. Any words. A picture is worth a thousand words. But which thousand? On its own, a photo assumes the context the viewer is most comfortable with. Rare is the image that can’t be interpreted differently depending on what the viewer brings to it. One viewer sees complexity while standing before a Pollock painting, and another sees the handiwork of a kindergartner gone mad. That same painting evokes different reactions, too, depending on whether it is hanging in an art gallery or on the wall of an elementary school. A few weeks after the jail photo shoot, I met a friend for coffee. Out of curiosity, I asked her what she would assume if she saw the county jail in the background of baby bump-type photo. â€Å"I’d assume the father of the baby was in jail.† â€Å"Really?† Her reaction surprised me, but maybe she was correct. My assumption had been that the Art Deco elements were the goal, but then again, my major was in art and that’s how I see everything. Pollock’s painting will always be hanging in a gallery for me. The context of your  images helps define the content in which they  appear.Consider your audience. Consider your blog. The thousand words that your image contributes to your post might not be the thousand you were aiming for if you don’t consider who is reading and the blog it is being read on. Tip: In this day and age where it seems as if everyone is looking to be offended, always review the images you select for your blog posts. While you can’t please everyone (and you don’t want to, because that leads to bland, flavorless content), get a set of fresh eyes on the imagery and ask them what they think when they see it with your blog post’s headline and after reading the blog. 2. The words you put with an image changes its impact. Moving beyond the thousand words that your image brings with it, you can include words with images to change its impact. This works best with flexible or peripheral images, those that are illustrating an abstract concept or scenario that could be used lots of ways. These are powerful images because they evoke reader curiosity (which we’ll talk about in a bit). However, they also have to be framed into proper context or confusion arises. For example, imagine an image of a child, head down at a school desk. What does that image mean? If your headline or caption reads: â€Å"Almost half of children don’t eat breakfast before school†... ...your interpretation of that image would be different than if that same text read: â€Å"How to blame your dog for eating your homework, and other productivity hacks†. The same image can mean very different things. The words you use with an image puts it into context so that you don’t have to wonder if the baby’s father was in jail or if the mother loved Art Deco architecture. Recommended Reading:  How To Design The Best Blog Graphics With Free Tools And Design Theory Admittedly, when searching for stock images, we only have keywords to go on, and it’s tough to find images outside of the typical realm of our search. A search on â€Å"productivity† will turn up boring images of computers, notepads, office scenes, and so on. You’ll miss out on those peripheral images that can mean different things in different settings unless you get really good at searching on abstract words for big ideas (which we’ll talk about in a bit). Tip: Use captions with images, and consider captions that do more than indicate where you got the image. Pose a question as a caption, one that the image hints at to answer. Or, use highlighted text or pull quotes in the body of your blog post that frame your images properly. People who are skimming content will see images, headings, and pull quotes. If they are all in contextual sync, the better for you. 3. Images pulled out of context take on new context. Several years ago, I was reading a story online about a man who had been arrested for abusing children after quite a manhunt. The story had only one photo, a small headshot of the reporter who wrote the story. It was the newspaper’s practice to include the headshot of the author. The headshot was a few paragraphs down, embedded in the text of the story, on the right. The problem was that there was no other photo for the story. As this story was shared on social media, the bold headline that told of a man who had committed a horrific crime against children was associated with an image of the reporter. By the next day, the headshot was pulled from the article, so this unfortunate realization must have occurred to the newspaper, too, but I’d already seen the article shared on social media with the grinning reporter next to the headline, insinuating he was the criminal. The first rule would be that you should always have a featured image for every blog post so that your headshot or a random ad doesn’t become the image on social media. But there’s more to it than that. A clever or innocuous image that relies on the body copy of a blog post may seem fine, but when it gets shared on social media, all that people may have to go by is the headline and the image. Is the right context still there? More than ever, headline clarity matters. But so does headline-image match. Look at your blog post’s featured image, the one that you (and others) will be seeing when it is shared on social media. Is the context all wrong? Is the message not what you expected? Tip: If need be, incorporate words into your graphic itself (using Canva.com perhaps) so that wherever the image travels, the context does, too. This is especially helpful if your blog post topic is controversial or evokes strong reactions. Choosing Powerful Images That Work It isn’t easy choosing an image to go with a blog post, matching image with message. Most of the time is devoted to the actual blog post, and it’s pretty common to toss an image in as an afterthought just before you publish. The image, however, is doing some serious work (such as helping your blog post get read on already image-saturated social networks), so you should give it serious consideration. Recommended Reading:  How To Make The Best Blog Graphics (For Non-Designers) I came up with a few ways to approach making a decision about images you will use with your blog posts. Whether you use all or some from this list is up to you. 1. Your image must stand out. Getting your image to stand out isn’t easy. Every social network is overrun with images. The methods you’ll use to get your image to stand out are, quite simply: Color Startling image Using humor. Humor is probably the easiest way to go when it comes to creating a startling image that stands out, but when everyone does it...no one does it well after a while. This is particularly the case with memes. I know that a lot of blog posts recommend using memes and other pop-culture images, but I suggest proceeding with caution in how you choose those types of images. We’ve all seen the Boromir â€Å"One does not simply†¦Ã¢â‚¬  meme to death, or the Dos Equis Most Interesting Man In The World meme. Neither are particularly funny at this point, and are almost completely ignorable. In other words, they are no longer a startling image because they became overused. Humor startles when it’s fresh and stinks when it’s stale. Shake up assumptions. Startling images are hard to come by, at this point, and completely subjective. However, you can use an image out of typical context and make a strong point for your blog post that is completely within your context. An example is an image I found for a post Garrett wrote several years ago. Despite the age of the post, that image still comes to mind even now. In his post, he introduced the concept of content marketing to readers, and discussed how it was different from traditional marketing forms. While looking for an image to illustrate the post, I considered the usual suspects: stock photos of computers, people, pens on notebooks, guy holding a loudspeaker- you know the kind of generic images I’m talking about. And then I found this: The color (or the lack thereof) is striking, but the image itself is also startling. And the image, in conjunction with the title (â€Å"What Is Content Marketing?†), is startling, too. It inspires curiosity that could get someone to read your blog post, because what would a post-apocalyptic dystopia have to do with content marketing? When I stumbled across the image in the stock photo gallery, I was immediately drawn to it, and it suddenly occurred to me that it perfectly illustrated the problem that content marketing solved. In the wasteland of marketing, there had to be a better solution. I captioned the image, â€Å"Traditional marketing has desensitized our audience and made them tune out our message. What now?† and used it to tap into the initial problem that filled the introductory paragraphs of the blog post (to which content marketing was the eventual solution, of course). Another example is this post, a blog post about capturing ideas. Avoiding the usual imagery of a lightbulb, post-it notes, or someone with question marks above their head, I went with goldfish in a bowl that had striking orange-blue (complementary/opposite) colors. An example of blog image context with an unusual, interesting visual. Tip: The best image is the one that makes you ask a different question about your blog post. Instead of merely illustrating the blog post’s obvious concepts or generic associations, try finding an image that illustrates an abstract concept in a surprising way. 2. Your image should illustrate the idea. Not every post will have a post-apocalyptic dystopian photo to go with it (nor should it), but you should always try to match your graphics up to the big idea in your post. What I mean is that your post is about something bigger than a computer keyboard or a jar of pens or whatever other generic stock photo image you so often see on blog posts. Boring imagery often illustrates objects that are related to the topic instead of the higher concepts. Sure, a computer is related to content marketing, but who cares? This is tricky, particularly if you are pressed for time and know that you need to have an image with every blog post so that it fares well on social media. It takes serious time to find or create images that perform this level of illustration. One of my favorite illustrations is the one Ashton did  for a blog post I wrote about creating content for fragmented audiences. When Ashton finished the illustration and sent it to me for review, I absolutely loved it. She illustrated the big idea perfectly, showing two forms of fragmentation (generational and device use) in one simple image. The image hit on concrete points in the post as well as showed, at a glance, the challenge a fragmented audience presented to content marketers. The post-apocalyptic dystopia image from #1 fits this criteria, too, by addressing the big idea behind the problem which requires the solution outlined in the blog post. Any image is better than none (mostly), but part of your editorial planning should be about deciphering the big idea in your post and finding or creating imagery that illustrates that instead of peripheral objects or actions that don’t mean anything. Tip: When you finish writing your blog post, sum it up in one sentence for yourself. Find the big idea, and then find an image to illustrate that specific idea instead of finding an image to illustrate your blog post in general. 3. Your image could evoke curiosity. As long as your image isn’t fighting the proper context (i.e. suggesting the opposite of what your blog post is about), it could function successfully even if it is vague (sort of like the examples in #1). Let’s take a look at an old blog post of mine from several years ago. The blog post is about how the people you follow on social media can actually change you and how you view and react to things. When I set about trying to find an image that would go with the post, I wanted to avoid social media logos, stock photo people, or those creepy white stock photo balloon stick figures. But this was a tough topic to find an image for. Should I find something that illustrated the concept of following? Of social media? Of change? These were abstract ideas, which are hard to find images for. I decided to focus on the idea of â€Å"view†, and I ended up using this image: It was visually strong with its graphic circles and bold red element, fulfilling #1. It’s a photo of camera filters, suggesting the idea of how the people we follow on social media filter our understanding and view. Now, in hindsight, I’d have gone back into the post to rework the copy a bit to highlight this concept, freely using the camera/lense/viewfinder/filter analogy so that it would make better sense to the reader. That would have made it work better. Tip: Write your post. And then, if you find a fantastic image that evokes curiosity, go back and edit your post so it fits. Sometimes the image can inspire the copy, and that’s perfectly fine. How Will You Explore Blog Image Context? In a nutshell, this post is about understanding how context can affect a reader’s interpretation of an image, and what you can do to frame that context. And then, it’s about playing around a bit with context, bending those rules as far as you can so that you choose blog post images that really get attention and get readers to read. Recommended Reading: We’ve written a lot of posts to help you with both choosing and creating images for your blog content. Are You Sure You’re Using Copyright Free Images For Your Blog? Should You Use Stock Or Free Images For Blog Posts? Color Psychology In Content Marketing: The Ultimate Color Guide

Problems of Industrialization in Pakistan Essay - 1

Problems of Industrialization in Pakistan - Essay Example This essay discusses the Pakistan country, that is a developing nation that is dependent on agriculture as the country is endowed with fertile lands fit for the economic activity. Nonetheless, the process of industrializing her agricultural activities has been faced by several problems impeding the whole process. This essay expounds on the different factors undermining the efforts to industrialize the operations in the country and not the negative effects that may result from industrialization in a given country. The factors were identified from the responses in a survey that was carried out to seek information from a variety of industrialists in the country in relation to the industrialization problems they have encountered, or the factors they consider detrimental to the process. The researcher discusses the problems of electricity and energy shortages, poor and underdeveloped infrastructure, lack of trained and skilled workforce problem, little emphasis that is given on research a nd development as well as declines in foreign direct investment, that is needed today. It is also concluded by the researcher that the country has been making efforts to promote its industrialization, but the efforts have had no positive yields yet. The researcher also mentiones that foreign direct investors, who can contribute significantly to industrialization through introduction of new technologies, are not attracted to a country with such deficiencies, that were discussed in the essay and that is the main problem.

History of art-Apadana Palace in persepolis Research Paper

History of art-Apadana Palace in persepolis - Research Paper Example The construction of the palace took thirty years to be complete. We can therefore, consider Apadana Palace as falling in the category of architectural complex, with regard to type of artwork. The materials used in the construction of Apadana Palace include stones and wood. Apart from the overall architectural works, other techniques were also employed in developing Apadana Palace. For instance, there were various carvings as part of the Apadana Palace. Apadana Palace stood to the right of the gatehouse in Persepolis. Overall, most archaeologists estimate that this building could have accumulated close to 10,000 people. The roof of Apadana was supported by enormous stone columns. Of these columns, 36 were interior columns, and another 36 offered support to the building’s verandas that were found on three sides of the building. This is a total of 72 columns. However, presently, only 32 of these columns remain standing. 13 of the destroyed columns still hang in the remnants of this building today. Each of the columns was 20m tall and was topped by an elaborate capital. There are also double-headed animals at the top of the capitals, and these used to support wooden roof beams, which have since been destroyed with time. Leading to the entrance of Apadana were monumental staircase that were well decorated with elaborate sculpture in relief (Iran Chamber Society Web). Nonetheless, judging from the relief sculpture, this could be considered to represent the ceremonial procession that happened when representatives of countries that had been conquered by brought gifts to the King. The Apadana Palace was built by Darius. However, after the death of Darius, the son of Darius; Xerxes completed the construction of the building (Mousavi 17). The Apadana Palace was built in order to serve official purposes in the empire. Persepolis was the ceremonial capital of the Achaemenid Empire; hence this was the right location for

Measurement of the Turbidity of Raw Water and Study the Effects of Lab Report

Measurement of the Turbidity of Raw Water and Study the Effects of Coagulation and Flocculation - Lab Report Example During coagulation, matter in suspension becomes unstable due to the effect of cationic particles. Aluminum salts, ferric and ferrous salts are useful for the process of coagulation. The salts include alum, FeCl3 and Fe2 (SO4) 3. The iron sulfate used is that with and without lime. Introduction of the salts in waste water results, in the formation of Ions (Hijnen & Gertjan 33). The positive ions present in water exist in hydrated states. Positive ions combine with hydroxyl ions leading to insoluble hydroxides. Insoluble complexes result when ions combine with carbonates and bicarbonates. Coagulation results when the insoluble hydroxides precipitate in water and are separable through filtration. Precipitation of colloids takes place in the presence or absence of lime. The level of solubility of aluminum plus ferric hydroxides depends on PH, which determines the charge of the complex (Bratby 40). When PH is low, absorption of the complexes on the colloidal surface occurs leading to coagulation. When Aluminum chloride and sulfate are in wastewater, they exist as ion, which form non-dissolving complexes. The negative colloid repels anions and attracts cautions. The attraction power between positive and negative colloids results to agglomeration of particles (Wang 6). The repelled anions cling to positive colloids forming agglomerates. AlCl3 has a relative power of one against positive colloids and a power of 1000 against negative colloids. Al2 (SO4)3 exhibits a power of 30 against positive colloids and above 1000 against negative colloids (Bratby 39). ThuyKhanh, Trinh. & Lim Seok Kang. "Response Surface Methodological Approach To Optimize The Coagulation–Flocculation Process In Drinking Water Treatment." Chemical Engineering Research And Design 89. (2011): 1126-1135. ScienceDirect. Web. 2 Feb.

Double Skin Façade Case Study

Double Skin Faà §ade Case Study Abstract Double skin faà §ade refers to a building faà §ade covering one or several stories with multiple glazed skins (Chan, Chow, Fong and Lin, 2009). The aim of this essay is trying to explore the definition, advantages and disadvantages of double skin faà §ade which was used in high rise building. Case study is the main method in this essay. The researcher has chosen three tall building cases which are Shanghai Tower in Shanghai, ARAG 2000 tower in Dusseldorf and Capital Gate Skyscraper in Abu Dhabi to explain the working principle of double skin faà §ade. Finally, it can be understand that double skin faà §ade is a kind of sustainable faà §ade strategy and It allows to lower energy consumption while making the interior spaces comfortable. It is cost effective in long term running but it will cost more to construct. Introduction Multi layer principle is applied on double skin faà §ade technology. They consist of an external faà §ade, an intermediate space and an inner faà §ade. The outer faà §ade layer is to provide protection against the weather and improve the acoustic insulation against external noise. It also allows ventilation through its openings between internal rooms of double skin faà §ade (S. Ahmed, Ali K. Abel, Rahman, Ahmed Hamza H. Ali and Suzuki, 2016). Gadgets and frameworks are for the most part incorporated keeping in mind the end goal to enhance the indoor atmosphere with dynamic or latent methods. (Poirazis, 2006). The historical backdrop of Double Skin Facades is depicted in a few books, reports and articles. Saelens, (2002) notices that in 1849, Jean-Baptiste Jobard,   an early form of a mechanically ventilated skin faà §ade mentioned at a museum in Brussels. Double Skin Facades are contracted by 3 primary components which are cantilever section structure, suspended structure and edge structure. Materials can vary as indicated by the outline yet metal, glass and timber are most uncommon ones. Considering the sort (geometry) of the hole they are divided into 4; Box window, Shaft box, Corridor faà §ade and Multi story double skin faà §ade. A comparable review by Heusler and Compagno categorise into three sorts of window, story and various stories. Context The Shanghai Tower is designed by Gensler Architects, a 127 story, 632 meter high, mixed use tall building located in Lujiazui, Pudong, Shanghai, China. As of 2016, It is the highest building in the world by its highest usable floor level (Level 127, 587.4m). The new tower takes motivation from Shanghais convention of parks and neighbourhoods. Its bended faà §ade and spiralling structure symbolize the dynamic rise of present day China (GenslerDesignUpdate, 2010). The innovative design incorporates two free curtain walls; first is the external skin cam-molded in plan and the second is the inward one is circular. In-between the two curtain walls form atriums which house landscaped public areas at regular intervals throughout the building (GenslerDesignUpdate, 2010). Series of wind tunnel tests used by the architects to simulate the biggest problem of the site context; the typhoon, which also refined the shape of the building (Zeljic, 2010). These sky patio nurseries will enhance air quality, make visual connections between the city and the towers insides, and give a place where building clients can communicate and blend (GenslerDesignUpdate, 2010). Double Skin Faà §ade The primary element considered for the double skin faà §ade performance depends on a bio-climatic idea of a passive atrium system, where two skins are situated so as to make an expansive, full-high atrium space profiting by every one of the advantages that caught air-and the regular convection of air-can give (Zelji, 2010). As an author view, I think this greenhouse effect could not be achieved with the help of additional   cooling and heating systems when I consider its location and the amount of air pollution the location has. There are two types of curtain wall systems, curtain wall A and curtain wall B, are designed for the   Shanghai Tower. In Curtain Wall A, Vertical mullion emphasised V strike to house and bolster a thick LED lighting apparatus design. The difference between A and B is that B need to stay one-hour fire-rating (Zelji, 2010). Context The ARAG 2000 Tower is designed by RKW in Dusseldorf, in collaboration with Norman Foster in London. It is located in northern district of Norsenbroich, Dusseldorf, Germany. It is a 124 meters of high and 31 storey office skyscraper and divided into four eight story tiers by service floors. It is headquarter building of European Insurance company (Wikipediaorg, 2017). Office floors are basic and open in feel. Cellular workplaces and meeting rooms ring the edge while assembled meeting spaces involved in the focal point of the central formed arrangement over the city (Fosterandpartnerscom, 2017). This tower is unique by its environmental design, it has a high performance, double skin glazed faà §ade and as well as interior organisation. Double height sky gardens intersperse the working spaces at every eighth floor. Open access between office floors and the patio nurseries supports a friendly environment and in addition enhancing communication between the staff (Fosterandpartnerscom, 2017). Double Skin Faà §ade As a result of the to a great degree high road noise levels, brought on by being near an inward city traffic intersection, the double skin facade designed as a shaft box cassettes. Those corridors in between two facades; the interior and the exterior is closed in each floor level. They can be open only in extra ordinary situations such as fire and high pressure difference between each cassettes of the faà §ade (Boake, 2013). Shaft box type double skin faà §ade used. And those defensive external layer frames a climate shield and sun channel; an internal layer, with windows which are allowed to be opened, permits the working spaces to breathe (Boake, 2013). Context Capital Gate is a iconic skyscraper in Abu Dhabi located next to the Abu Dhabi National Exhibition Centre designed by RMJM Architects. It is a 160 meters of high and   35 stories mixed use skyscraper, it is one of the tallest buildings in the Abu Dhabi and it inclines eighteen degrees to the west. It house offices from the second level up to the sixteenth level, and a five star hotel from the eighteenth level right up to the top (Wikipediaorg, 2017). The shape of the building comes from the two elements; sand and water. The form meant to represent swirling spiral of sand and while the curved canopy known as the splash runs over the ground stand and rises on the building faà §ade, creates a wave effect which reflects the water (Schofield, 2012). The designers of Capital Gate, the 18 degrees in reverse inclining tower situated in Abu Dhabi, had a noteworthy sustainable plan for the project. The offset of the floors to accomplish the retrogressive incline makes two particular sorts of spaces and exposures which have brought about the utilisation of two sorts of double skin faà §ade frameworks (Boake, 2013). Capital Gate Skyscraper`s base structure is a vertical concrete center encompassed by a steel diagrid portraying the outer shape of the tower. Steel shafts traverse between the two supporting metal deck and solid composite floor sections. Steel supports span between the outside and inward diagrids, making column free floor spaces within a normal ranges of twelve meters (Schofield, 2012). Double Skin faà §ade The hotel rooms located at the after 19th floor has a jewel shaped pre-assembled shade divider framework is connected to the basic steel diagrid of the skyscraper and forms the outside layer which reuses inside air from the visitor rooms into the faà §ade pit while makes a protecting support between the cool inside and the to a great degree hot outside (Boake, 2013). Office Floors have unique skin called the sprinkle shelter. It begins at the ground level, ending at the projecting pool level located at the nineteenth floor which allows air circulation while blocking the solar radiation (Boake, 2013). Discussion According to those three double skin facades case studies, it can be concluded by the advantages and disadvantages of using double skin faà §ade in tall building. Huge amount of Energy can be saved by using double skin facades. Double skin faà §ade can maintain the internal spaces comfortable with the help of natural ventilation when cooperated with building management system. It is helpful to heat and cool the interior spaces. Maintenance costs much higher when compared with single faà §ade maintenance. Its construction is expensive compared by the single faà §ade construction. Conclusion All features of the double skin faà §ade usage in the tall buildings illustrated by analysing three tall building cases. As it is mentioned above, the advantages and disadvantages, it can be concluded by being agree on, although double skin faà §ade is much more expensive to construct compared to single faà §ade it is a sustainable design strategy which is helpful to cool and heat the interior spaces at the same time being great sound isolation to the building.

Wired Politics :: Internet Web Cyberspace Essays

The Internet is a unique global communications medium used today by billions of people all over the world. It is the same observation of Steve Case, Chairman and Chief Executive Officer of America Online as reported in the article titled AOL Chairman: Web Shapes Politics, by Eun-Kyung Kim, an associated press writer for the Los Angeles Times. Steve Case stated that the Internet plays the role of a catalyst for real social and political change in a worldwide scale. One of its great strengths is the ease with which it spans the globe. Information flows as effortlessly from Washington to Russia as from one building to another in New York, and through five or more countries all in one day. No one can imagine that five years ago, the World Wide Web barely existed and that e was just the fifth letter of the alphabet. Case predicted that the times have changed and that the next U.S. president will launch the Internet Century and that it is the presidents job to make sure the era helps make lives better around the world. Case emphasized the importance of reinventing the governments policies on issues affected by a newly connected nation. Free expression on the Internet, if protected and maintained, enhances democracy, culture and economy not just in the United States but also in a global scale. The Internet is a democratizing medium, uniquely suited to the promotion of human rights, but threatened by governmental restrictions. These observations by Steve Case can be compared to Jon Katz article, The Netizen: Birth of a Digital Nation, where they both shared the same opinion on the issue concerning the publics right to know about information collected, disseminated and maintained by the government in order to increase public accountability and awareness. Unfortunately, in the United States, domestic policies have not been fully supportive of these rights. The US Congress has enacted censorship legislation attempting to control the content on the Internet and limit the freedom of communication through the Communications Decency Act of 1996. Fortunately for the new digital nation, these laws have been ruled unconstitutional by the courts yet members of Congress continue to press other restrictive measures and proposals. Both Case and Katz believe that government-mandated use o f blocking and filtering can restrict freedom of expression and limit access to information. Katz emphasized freedom on the Internet more than anything on his article.

British Airways World Cargo

British Airways World Cargo is one of the leading cargo airlines in the world, carrying freight, mail and courier traffic to 200 destinations in more than 80 countries. The BA network and freighter programme make it one of the largest single carrier networks, with a reliable schedule, same day connections between most continents and destinations, and extensive road connections. They have developed a portfolio of products that meet their customer’s needs. Their experienced operational and commercial teams worldwide take pride in delivering high levels of performance and customer care.The business is administratively divided into geographical regions based in: North America; Central and Latin America (plus Spain); Western Europe; North and Eastern Europe (plus the Eastern Mediterranean); Africa, the Gulf States and India; and Asia Pacific. Autonomous, but not independent, business units reflect functional differences such as cargo, engineering and maintenance, and the recently f ormed UK regional airline, CitiExpress. The group corporate and operating headquarters are located at Heathrow Airport in the UK. Over 61,000 staff were employed by the group worldwide in 2001/2002, 81% of them based in the UK.In 2001 and 2002 the global airline industry experienced a sharp reversal of fortunes. This was caused by the severe wo0rld economic slowdown combined with the impact of terrorist attacks in the US on 11 September 2001. These factors were compounded by the subsequent uncertain geographical; environment and the rise of serious competition from the introduction of the ‘no frills’ airlines. In response BA Background 2 was forced to review the ‘future size and shape’ of all aspects of its business. The review was expected to reduce employment by 13,000 by September 2003.Current employment after the ongoing process of rationalization across Europe and the UK is around 45,000, with operations in Germany, Austria, France, Spain, Portugal, It aly, Belgium, Luxembourg, the Netherlands, Greece, Denmark, Sweden, Norway, Finland and Ireland. Many of the ‘station’ in Europe, however, employ small numbers of people. Some, like Finland, have fewer than 10 people. The UK employment numbers and practices therefore tend to dominate practices and culture throughout the group. In the UK, industrial relations traditions and culture are rooted in a strong trade union presence in what was once a public sector organisation.Over 70% of UK employees are trade union members and more than 95% are covered by the terms of formal collection agreements. Amicus – AEEU, Amicus – MSF, BALPA (British airline pilots association), Cabin Crew ‘89, GMB and TGWU are the recognized trades unions. National bargaining is facilitated by a number of formal structures for negotiation and consultation, ranging from local sectional ‘panels’ to the British Airways Trade Union Council, recently renamed the ‘Nati onal negotiation forum’ (NNF), where trade union officers meet the Executive management every month.A history of largely conflictual relations continues to exert an influence on attitudes and opinions, en gendering suspicions of motives and resistance to change. Management Background 3 describes its overriding approach to IR as ‘tactical’, taking a ‘partnership’ approach ‘when it works’ and a ‘management’ of the trades unions while admitting varying degrees of representatives in France and employee representatives in Germany and most other countries. In Italy the group operates stations in Rome and Milan as wholly owned units of the core airline business with about 220 employees.Until recently CISL was the only trade union representing BA staff in Italy, but recently UGL, CGIL and UIL are also represented. The wider representation of unions has led to better information although consultation remains essentially ‘after- the-fact’, with trade union represent5ation sensitive to attempts to bypass any union involvement. Managerial Aspects The group corporate and operating headquarters are located at Heathrow Airport in the UK. Over 61,000 staff were employed by the group worldwide in 2001/2002, 81% of them based in the UK.Currently employment after the ongoing process of rationalization across Europe and the UK is around 45,000, with operations in Germany, Austria, France, Spain, Portugal, Italy, Belgium, Luxembourg, the Netherlands, Greece, Denmark, Sweden, Norway, Finland and Ireland. Many of the ‘station’ in Europe, however, employ small numbers of people. Managerial Aspects 4 Some, like Finland, have fewer than 10 people. The UK employment numbers and practices therefore tend to dominate practices and culture throughout the group. THE EWCBritish Airways world Cargo EWC was established within the definitions and under the scope of Article 13 of the EC Directive of 1994 – 95 after some conflict between management and the trade unions. Management initially resisted the inclusion of the UK. Negotiations took place principally between senior representatives of the UK trade unions and senior European and HR management, with some employee representatives from the major European countries. They concluded the agreement in September 1996. Legal advice sought by the company resulted in the EWC being concluded under Belgian law.However, the BA EWC remains highly ‘UK- centric’ with the largest number of representatives, and meetings held at corporate head office at Heathrow. To maintain a European balance UK employee representatives are ineligible for the position of employee chair or spokesperson. Only the deputy position may be held by a UK representative. The agreement was initially concluded for a fixed term of two years from 18 September 1996, to become a non-fixed term agreement automatically after the initial two-year period. Either side may terminate the agreement with six months’ notice.Under the agreement, BA group: Managerial Aspects 5 †¦. recognizes the value of information and the consultation of its employees in conducting the management of the company and also recognizes the need for employees to be informed and consulted on the activities of the group. The BA EWC will deal with issues related to the structures of the British airways group as a whole, its performance and any decision influencing more than one country. In its meetings, the BA EWC will focus principally on the performance of British Airways (and in particular on relevant European Operations), e.g. relevant to trans-national employees. The agreement covers the entire employed workforce of the BA group in at least all EEA countries. A formula laid down in the agreement results in a total of 21 employee representatives, six of whom represent the UK. There are insufficient employees in any other Member state to trigger the 10% of the comm unity-scale undertaking requirement for an additional representative. Therefore the distribution of representatives remains as follows:EWC representations currently comprise 16 men and five women (none from the UK) and do not reflect the diverse racial and ethnic groups employed, particularly at Heathrow. There is, however, a representative of all functions across the airline, including pilots, cabin crew, engineering, group handling, sales and check-in personnel. Key features of the agreement are: ? It is without prejudice to the existing information and consultation structures existing at national level; ? It recognizes the need to develop dialogue and mutual understanding between management and employees on the transnational aspects of the group;? Provision for extraordinary meetings to be convened no later than 10 working days after the company announces significant transnational changes such as mergers, relocations, collective redundancies or restructuring – the spokespe rson or deputy to be informed the same day as the announcement is made; ? Representation for each establishment or group of establishments per Member State with a formula for addition al mandates according to the percentage of total employees of the group ( current ensuring a majority for the UK);? The BA EWC will be chaired by a BA representative of senior management level or above or above with European responsibilities or his or her deputy; Managerial Aspects 7 ? Central management will be represented by appropriate BA managers or their nominated deputies; ? Assistance for the employee side from two of their own experts at the preparatory meeting, the general meeting and the following meetings, and the facility to co-opt other persons as may be agreed from time to time; ? Employee representatives to serve normally for a period of three years;? Two meetings per year, normally within one month of the announcement of BA’s half-yearly and end of year results; ? The secretariat is responsible for coordinating the agenda, advising all parties, preparing and distributing the minutes; ? Employee representatives have to appoint a spokesperson ‘to be a point of reference for the chairman; ? The working language of the BA EWC in English, with facilities for translation available if necessary; ? There are arrangements for time off from normal duties for employee representatives to attend meetings, attend agreed training courses and for minimum necessary traveling time;? The BA EWC meeting will normally last three hours with facilities available for employee representatives and their experts and agreed co-optees to meet the day before the general meeting, and the afternoon after the general meeting; Managerial Aspects 8 ? Confidentially applies to information supplied as such by management, with the obligation continuing after the representatives’ terms of office and any breach considered a disciplinary offence; ? Management are entitled not to provi de information deemed confidential or prejudicial to any other party;? A joint written statement outlining the key points arising from the meeting will be circulated by the secretariat to all appropriate locations for onward briefing. Since its inception the EWC has met twice per year. If required, extraordinary meetings could be called, but only on management’s initiative in the event of level developments of the magnitude of 11 September 2001. after this event some meetings were called but these only involved members of a select committee called â€Å"the bureau†. All full general meeting is considered unwieldy and too difficult to convene at short notice.Furthermore the established information and consultation machinery would in most cases be considered most appropriate to handle corporate wide issues in extraordinary circumstances. In any cases management would be required to inform and consult via the NNF. For example during the course of this research the war wit h Iraq was taking places. The company chose to raise issues relating to the war at a meeting of the NNF, to which the employee spokesperson (or chair) was invited. The bureau is not formalized in the EWC agreement, but was established some 18 month to two years later.When it was recognized that there were some more detailed Managerial Aspects 9 discussions that needed to take place that could not be effectively handled by the larger form. It is a selected committee of management and employee representatives, normally comprising seven to nine people, including the EWC chair (a senior European manager), the employee chair (a Dane), and his deputy and a senior HR manager. A total of four employee representatives plus two experts might attend meetings. Unlike the full EWC the bureau tends to reflect a more European bias with more employee representatives and managers from Europe.The bureau has two meetings per year, in addition to the full EWC meetings, but members may communicate more frequently as required. Mission Statement To develop a portfolio of products that meet customers’ needs and delivering high levels of performance and customer care. Resources Employees Current employment after the ongoing process of rationalization across Europe and the UK is around 45,000. the UK employment numbers and practice therefore tend to dominate practices and culture throughout the group. EDI Business Resources 10 EDI Business continues to enhance the provision of customer service within the air cargo industry.British Airways World Cargo uses this technology to: 1. Receive and transmit air way bill data by EDI (Electronic Data Interchange) 2. Receive and transmit house air way bill data by EDI to customs authorities. 3. Receive and process freight. 4. Deliver automated notification of the receipt of freight. 5. Track and trace freight from the airport of origin to the airport of destination using barcode technology. 6. Improve transparency of performance measurement to customers. Main Airports Served British Airways World cargo has an extensive global network.Major airports served within the UK include: London Heathrow, London Gatwick and Manchester. With stations spanning six continents, there is an integrated flight and trucking capability that enables it cover 200 destinations in over 80 countries. Number and type of aircraft The British Airways World Cargo has a total of 32 Boeing 757-with a capacity of 195 passengers, a range of up to 3,429miles and two Rolls Royce engines –in its fleet. Other aircrafts include: Boeing 737,777,747-400,767,757-200F, 747-200F,747-400F, Airbus A319, Airbus A320, DC8-54F, and MD11F.Operations 11 Operations The British Airways World Cargo has a freighter programme that makes it one of the largest single carrier networks, with a reliable schedule, same day connections between most continent and destinations and extensive road connections. It is operated by the EDI (Electronic Data Interchange) which faci lities the receival and transmittal of airway bill data, house airway bill data, delivering of automated notification of receipt of freight, track and trace freight and improve transparency of performance measurement to customers.Markets served included operations in the UK and across Europe. The type of cargo are limited to freight , mail and courier traffic. At the export is weighed and security screened ( X-rayed) and a security certificate is issued. At many locations, BAWC employs a handling agents to accept goods for carriage and accepts payments on its behalf. Once freight is cleared, the customer has to go to the import office at the destination station with a photographic proof of identify (driving licence or passport, or similar according to local regulations) and details of the goods e. g a copy of the airway bill.It is unlikely that BWAC, or its agents would be able to correctly identify the goods without the number of the air way bill. Business Relationship 12 Business Relationship Cargo 2000 CARGO 2000 is an IATA special interest group of airlines and forwarders, setup in 1997, with the aim of setting new standards for the air cargo industry. This group identifies a need to make the process of moving cargo from A to B much more efficient. Research carried out by IATA in 1997 on unitized point freight showed that goods took as long to travel in 1997 as they haf done 25 years previously.The group agreed that the number of steps in the process had to be simplified and supported by accurate information exchange between airlines, forwarders and shippers. The Cargo 2000 group tackled this by creating the Master Operating Plan (MOP) which defined a streamlined door to door process with specific information checkpoints. The MOP introduced the concept of the route map- the prediction of the journey the freight is expected to take, based upon the booking parameters, which is then validated against actual operational data provided by the airlines and forwar ders.Cargo 2000 is working to a phased implementation programme: Phase 1 Airport to Airport- Shipment Planning and Tracking at Master Air waybill level Phase 2 Door to Door- Shipment Plannin g and Tracking at House Air waybill level Phase 3 Door to Door- Shipment Planning and Tracking at individual piece level- Document Tracking. Business Relationship 13 Benefit to Customers As Cargo members, British Airways World Cargo will: Ensure the Cargo 2000 processes relating to the carriage of air cargo are followed Monitor our performance against the standards set by Cargo 2000Integrate the quality standards set by Cargo 2000 with our own systems and policies Benchmark our performance results and implement procedures to continually review and improve our service standards Aim to achieve accreditation by meeting the criteria specified by cargo 2000 within each phase. British Airways World cargo has been involved with, and participated in the cargo 2000 group since its creation and fully supp orts the objectives and initiatives of the group. Comments The BAWC agenda, focuses on company results and strategy, including items such as plans for aircraft and how management perceive the future of some sectors.Concerns that the company has for south America have been raised as these will inevitably result in some cutbacks in operations in this area. Competition of the North Altantic routes, cutbacks in the USA as a result of the war, and how the company can complete for corporate business, are issues for discussion. Discussion in meetings is not and will not be con fined to BA in Europe, but will encompass the global context for operations. Changes made in the engineering services that affected people working in engineering across Europe were an example of this.The process of consultation had to respect national representative structure and procedures and therefore consultations would always take place at works councils across Europe- particularly in Germany and at the UK trade s union panels and forums, before any discussion could take place at the EWC. Future plans/developments 14 Future plans/developments Management’s aim to provide full and high –level information on transnational issues has evinced a level of empathy from the employee side of the company.While management effectively controls the EWC process there is nonetheless an evident maturation on the employee side with members attempting to make a positive and ‘professional’ input. Crossover communication channels between negotiation forums and the EWC are suggested by management and the employee side both within and outside the EWC, as desirable future developments to enable the EWC to have more relevance and to limit the current duplication of consultation activities.The employee respondents would also welcome more opportunities for employee- only meetings. It is not thought that EU enlargement will significantly affect the BAEWC other than adding to its size and bur eaucracy, possible making it more unwieldy. In consequences the smaller bureau might assume a more emphatic and vigorous role. The UK representatives will still make up the largest national group with the EWC and continue their current dominance.It is hoped that the training currently planned for employee representatives will help new members quickly assume their roles and contribute regardless of their culture. The nature of the industry ensures that English will remain the preferred language. References 1. www. eurofound. eu. int 2. Europe Foundation for the Improvement of Living and Working conditions, 2005. 3. BALPA, British Airtime and Pilots Association Journal 2005. 4. EC Directive, Article 13, 1994 – 1995 5. Amicus – AEEU, Journal 2003 6. IATA Journal, 1997. International Air Transport Association